Category Archives: Computers

Internal Threats

We talk a lot about external threats. In our minds we see them; in a dark warehouse, the air filled with blue smoke from their cigarettes, thick foreign accents punctuate the frenzied clicking of keyboards as streams of highly secret data are lifted from your business. Now we flash stateside, an office building, inside there is panic as computers crash and network lights flash frantically calling for help as the President of the company collapses to the floor sobbing into his hands. Okay so maybe it’s not quite that dramatic, but we all know that fear – it’s why we spend millions of dollars each year on anti-virus, anti-malware, firewalls and security audits.. to keep THEM out of OUR networks, and to keep OUR data secure.

A USB stick being tucked into someone's pocket.
Who is taking your data?

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Do I trust this web site?

We want our web visitors to want to stay on our site, and we want our web visitors to buy from our site… right? Right. Yesterday I went looking on the web for an obscure part to repair a computer, after my usual suppliers came up empty I broke down and started running web searches. What do you know, I found what I was looking for on the first link. Gleefully I clicked.

A bottle of water.
For Sale : One Pickup Truck. $3000. obo.

I entered into what has to be the worst storefront on the planet. Images were generic and didn’t match the products, all of the store’s fifteen products were on the same page, and the shopping cart was a web form where you filled out the item numbers and e-mailed it to the “ship deportment”(yes it was that bad). Needless to say I backed out of there faster than a mouse who just heard a meow. Continue reading Do I trust this web site?

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Communication Overload

You’ve been told that you must open a web site, write in a blog, join twitter and facebook to help grow your business. So after countless hours of navigating sign-up forms and reading the fine print of the Service Agreements you finally have a social media presence. Flash forward a few weeks and you’re either overwhelmed – e-mails flood in, tweets keep chirping on your phone, facebook updates and requests have taken over your desktop and now you can not find the time to actually run your business – or you’re underwhelmed, you tweet, blog and send updates and there’s zero engagement. Sound familiar?

A calendar. Continue reading Communication Overload

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